Why look beyond Google

Not because Google does not matter, but because a growing share of searching no longer passes through it.

AI assistants look here

Copilot and ChatGPT pull their web results from Bing’s index. Whoever is poorly registered there simply does not get found by those assistants.

Work computers search on Bing

On Windows, Bing is the default, in Edge and in the start menu. A good share of searches made during office hours arrives this way.

Different positions, different chances

Bing ranks differently from Google. A keyword far out of reach on Google is sometimes there for the taking on Bing, and you only see it if you look.

What we pull from Bing Webmaster Tools

The connection brings the key Bing data per project into the same console as your Google numbers and scans.

Bing Webmaster Tools

Bing performance per project

FlowCore pulls queries, impressions, clicks, pages, indexing issues and backlinks from Bing Webmaster Tools.

Queries and clicksPages and indexingIndexing issuesBacklinks
You see the Bing numbers next to your Google data. Issues are explained in plain language, so you know what is going on and what to do about it.
FlowCore console

One console for everything your site does

Everything lands in the same console as your Google numbers and your scans. One place, every source side by side, so a gap between the two engines catches your eye at once. And what visitors did next, your console reads from Google Analytics and Microsoft Clarity.

Bing connection FAQs

Don’t my customers search on Google anyway?

Most do. But Copilot is on every Windows computer, and DuckDuckGo and ChatGPT lean on Bing’s index. Whoever searches that way only finds sites that are well registered there, and that traffic never shows up in your Google numbers.

Does this show the same as the Google connection?

The same kind of numbers, from a different search engine: queries, pages and issues. It is exactly the gap between the two that is interesting. A page that sinks on Google but scores on Bing tells you something about that page.

What do I need to connect?

An account with Bing Webmaster Tools where your website is registered. That takes a few minutes. Then you give FlowCore read access to your site in Bing Webmaster Tools (or we set that up together with you), and the numbers appear in your console automatically.

Can FlowCore change anything on my site?

No. Nothing changes on your website or your settings. The only thing we ever send to Bing is a page that you submit yourself for indexing. You can disconnect the connection again at any time.

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